Two young social entrepreneurs, Avinash Sharma and Ajay Jeff passionate about addressing the issue of healthcare, co-founded a technology solution – Code Integration with a bold objective to digitise all patient records in rural India in 2014. Their invention envisioned drastic reduction in maternal deaths and infant mortality, saving 1 million lives in Indian villages. These young minds invented E-Swasthya Kendra (eSK) a mobile-based healthcare solution that enables community health workers to provide in a better manner, full range of healthcare and quality community outreach services to rural women, children and adolescents. “Inspired by the Journey Analytics, new design and analytics capabilities used by cutting-edge tech companies like IBM, it (eSK) uses insights from the customer’s journey to create concrete actions which contributes in important issues of maternal and child healthcare,’ remarks Jeff.”
“e-Swasthya Kendra focuses on the user experience for the local community health worker. Inspired by the Journey Analytics, new design and analytics capabilities used by cutting-edge tech companies like IBM, we use insights from our customer journey to create concrete actions. We bring big data to the grassroots. And that’s how we tackle important issues of maternal and child healthcare,” remarks Jeff.
Tulsibai a 40-year-old village healthcare worker, ASHA (Accredited Social Health Activist), in the Jhalawar district of Rajasthan has been working to educate village women on safe pregnancy, child nutrition and immunisation since 12 years. Her overburdened routine due to the maintenance of numerous reports and engagement in mundane administrative duties left her with very little time in the field to educate people. Code integration’s simple technology solution through e-Swasthya Kendra,assists her in her daily routine, by increasing her effectiveness and making her more accountable to herself.
With a revenue generation of INR 60 lakhs in the past two years this technology is already at work in 5 villages, covering 25,000 people across Jhalawar district in Rajasthan. Local health workers are operating it daily to create a dent in the delivery of rural healthcare. Building on their success, Rajasthan government has contracted the organisation to scale up their work to 12 districts in the state, reaching over 1 million people in the coming year. A solution such as Code Integration is good news and of paramount importance for a country like India which is grappling with high maternal and child mortality statistics in the world.
News Source: Grin News | eSK Code Integration
