Penguin Books India has come up with a round-the-year sumptuous feast for the book lovers in the country. In association with Walking BookFairs, it has launched its mobile bookstore, Penguin on Wheels, traversing the country, with the purpose to encourage reading and make spellbinding writings more accessible.
A first of its kind campaign by any publishing house in India, the mobile bookstore will provide a plethora of options across genres to its readers. Works of celebrated authors, such as, Jhumpa Lahiri, Amitav Ghosh, Devdutt Pattanaik, Salman Rushdie, Ravinder Singh, Twinkle Khanna, Hussain Zaidi, Khushwant Singh, Roald Dahl, Ruskin Bond, Emraan Hashmi and many more will be a part of the illustrious collection.
Author-reader interface activities like book reading and signing, contests and giveaways, make the campaign more alluring and worthwhile.
This magnificent bookstore-on-wheels has already started its journey from Odisha. Grab your reading glasses and become a part of this literary carnival.
Image & News Source: Random House India
